Using social media to promote your boarding provision
🏷️ Free of charge for TIOB members, BSA members – From £90
🎧 Assistant Heads, Heads of Boarding, Houseparents, Assistant Houseparents, Marketing, all who work in boarding
📍 Online
🎥 Watch live or on catch up
Course Outline:
In this webinar, we will cover how to make the best use of the dynamic world of effective social media strategies for promoting your boarding school provision. Current and prospective parents as well as students will form opinions about our schools partly based on what is projected on social media. Therefore, harnessing the power of social media is essential for showcasing the unique offerings of your boarding school. Join us as we explore proven techniques to engage with prospective students, parents, and the wider community, from crafting compelling content to leveraging the latest trends. Our speaker will discuss how to navigate various platforms, tailor your messaging, and ultimately create a digital narrative that highlights the exceptional opportunities and experiences your institution provides.
Learning outcomes:
- To evaluate own school’s use of social media
- How to best showcase your boarding provision
- Hints and tips for your online presence.
Speaker:
Rosalind Harrison, Social Media and Contect Marketer
Ros Harrison is a social media and video content specialist who supports schools and child-focused organisations in using online communications safely. Ros has 20 years of experience working with children and young people in both the public and third sectors, including facilitating safeguarding and CEOP training for local authority youth workers and developing domestic abuse awareness programmes for staff and pupils in primary settings. With 15 years of experience as a digital marketer, specialising in GDPR and compliance, across professional services and local authorities, she now helps schools develop effective management systems and robust safeguarding practices when representing themselves on social media through her business, Harrison Media Solutions.
